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Brain Profiling and Whole Brain Thinking
What is whole brain thinking?
Everyone has their own unique set of thinking preferences. This explains why others can think and act so differently to us in similar circumstances. Whole Brain Thinking helps us understand how others think, and gives us an insight into how to better manage relationships. Whether creating a high performing team, or communicating with a romantic partner, the NBI brain profile offers insight into an individual’s motivation, their approach to problem solving, and how they make decisions.

The Neethling Brain Instruments, known as the NBI Brain Profile, identifies our thinking preferences and provides the means of understanding the different ways we prefer to think and therefore communicate with those around us. It measures the preferences an individual might have for performing certain tasks or mastering certain skills - it does not measure his/her abilities or skills.

Thinking preferences give an indication of how individuals:

  • Prefer to do business;
  • Act toward other people;
  • Communicate;
  • Learn;
  • Teach;
  • Solve problems;
  • Make decisions;
  • Suit their chosen career or course selection.

How can whole brain thinking help you?

There is hardly an area of our lives where understanding your thinking preferences does not have a role to play. We are what we think!
Individuals
…in your professional life?
…in your personal life?
  • Create better  relationships with customers
  • Enhance your  leadership skills making you a better manager
  • improve team  communication and effectiveness leading to high performance and morale
  • help you make the  best career choice for you
  • improve your  coaching skills so you know how to develop people
                       
  • Provide greater  self-awareness and acceptance of yourself
  • Build more  fulfilling relationships by learning to compromise
  • minimize conflict  by understanding the other person’s viewpoint
  • enhance your social  skills
  • smarter parenting  as you’ll recognize your children’s position more easily
                       
Organisations

The goal of Whole Brain thinking is to help organizations re-discover their creativity, productivity and success by developing Whole Brain communication, leadership and sales through an understanding of individual and group brain profiles.
  
  • A deeper level of understanding and insight will:
  • Increase individual and team effectiveness and productivity;
  • Ensure more effective leadership and decision-making;
  • Enable more effective team selection and goal achievement;
  • Ensure coaching, mentoring and management styles match how individuals learn and develop;
  • Strengthen customer and client relationships;
  • Improve job matching and career choices;
         
Develop creative and innovative approaches to business or personal issues.
 
Benefits of NBI brain profiling
 
In Business:

‘Don't tell people how to do things, tell them what to do and let them surprise you with their results…”

Applying whole brain thinking in business has made the difference between getting the sale or not; managing a high performance team instead of managing conflict; and leading effectively in a fast-changing world instead of trying to catch up to competition.

The NBI brain profile provides a map of an individual’s thinking preference. Having a global view of how the people in your organization think provides insight into how to communicate and manage effectively. Applying whole brain thinking to customers means more meaningful interactions. The result is improved productivity internally, and increased sales externally.

Choose from an array of NBI brain profiles tailored to everyday business needs and experience:
 
  • Increased individual and team effectiveness;
  • Strengthened customer and client relationships;
  • More effective team creation;
  • Ensuring management styles match how individuals learn and develop;
  • More effective leadership and decision-making;
  • Develop creative and innovative approaches to business or personal issues.
           
In Education

“The teacher, if indeed wise, does not bid you enter the house of his wisdom but rather leads you to the threshold of your own mind”

The NBI Brain Profile has had a significant impact in schools and academic institutions by providing invaluable information on the thinking preferences of both teachers and students.

Children with different thinking preferences prefer to learn and study in different ways. By being aware of this, and adapting their teaching style to become ‘whole brained’, teachers increase their effectiveness by engaging with ALL learners, irrespective of their specific thinking preferences.

Parents can also become aware of how certain study methods and learning environments are most effective for their children. They can support their child’s preferred learning style resulting in greater enjoyment, confidence and academic achievement.

For Students:

The NBI Brain Profile provides unique insight and understanding into:

  • How you learn;
    • why you prefer certain subjects;
    • why you respond better to certain teachers;
    • how you can revise more effectively;

  • How you and your family/friends think and communicate leading to:
    • better relationships;

  • How to present yourself and communicate in a “whole brained” way in:
    • interviews;
    • presentations;
    • work experience;
    • the future workplace;
           
This type of self-awareness boosts self-confidence and self-esteem. It also provides an appreciation of strengths leading to more appropriate decisions regarding subject and course selection; university choices; and careers decisions.

For Teachers

The NBI Brain Profile provides teachers with unique insight and understanding into your students:

  • An immediate picture of how they prefer to learn and communicate for:
    • rapid relationship building;
    • strategies for engaging with ALL students;

  • How to help students who are not achieving their full potential by:
    • adapting teaching techniques accordingly;

  • It is also helpful to understand your teaching style in terms of:
    • why you enjoy teaching in a certain way;
    • how to adapt your style;

  • How to teach in a ‘whole brained’ way, resulting in:
    • increased confidence and job satisfaction;
    • greater impact;
    • increased student participation;
    • better results for you and your students.
                            
Making career choices
“If you love what you do and do what you love, it will never feel like work”
 
Ideally, career choices should be based on what an individual is passionate about. However, it is often difficult to clearly define that passion in terms of a career, and establish what would best suit them. A wrong decision in the late teens for example may take years to correct, if ever. Understanding your thinking preferences gives an insight into the types of activities that you naturally would enjoy doing, enabling a level of passion and motivation in work that is effortless.
 
Young People
With unprecedented opportunities at their fingertips, it is often difficult for young people to decide which career path to follow. Understanding their natural thinking preference helps to guide choices around what courses to take, or what type of work experience to explore. Ultimately helping they get into a career that they will excel at and enjoy doing.
Adults A

Career change as an adult can be daunting. Making the wrong choice has more impact on life than when you were a teenager. Whether due to redundancy, or returning to work after time off, knowing your thinking preferences can help you identify your strengths to guide the next move. This will help you feel more confident when choosing courses, or when speaking to potential employers.

Personal Careers Advisors

The NBI Brain Profile is a valuable tool for Personal Careers Advisors. It provides unique insight and understanding into how students prefer to think, leading to a deeper understanding of who they are. This knowledge helps to create rapid rapport, and also ensures a more effective way of advising them to achieve their full potential.
 
Relationships

“Cracking the relationship code will enrich and enhance your life”

The ability to build rapport and strong relationships with people is one of the most important skills in life. Understanding your and your partner’s thinking preferences - and how these impact upon your relationship - will go a long way towards deepening your connection. This will result in acceptance and enjoyment instead of criticism and the constant battle of trying to change him or her to be more like you!

Everyone has their own unique set of thinking preferences, which explains how people can think and act so differently to us in similar circumstances. Understanding the way you and others think provides a powerful tool for improving your relationships with partners, family, friends, customers and colleagues.
 
The NBI brain profile will help explain:
  •  why at times it feels as though you and your partner are speaking different languages;
  • if you are a “roses and champagne” person or if you prefer to show your love in practical ways;
  • why you might like to plan night outs and weekends away or if you prefer to act on the spur of the moment.
    
Parenting
 
Understanding how you function in relationships will also help you tune into your partner.

Unconditional love and acceptance are the most important building blocks in developing a child’s brain. How often do we spend our time and energy on trying to ‘change’ our children into seeing things the way we do, instead of using the energy to understand our children, their unique thinking preferences and how these influence the child’s’ behaviour?

It is important that your child’s creativity and uniqueness is continually supported and developed in order for them to reach their full potential. True insight comes when a parent realises that their child thinking differently does not make them wrong.

Understanding your child’s unique thinking preference will help determine how your child learns, communicates and engages with the world.

As a parent, this is priceless information that will help you to support your child to explore his/her natural talents.
 
Life coaching
 
“No one who learns to know himself remains just what he was before”

In broad terms, coaches help clients to:
 
  • define their desired goals and outcomes;
  • be more self-aware – of their thinking processes, personality, strengths, experience, values and beliefs;
  • remove any self-learned barriers and obstacles to realizing their full potential;
  • create strategies and action plans for achieving their goals.
       
NBI Brain Profiling is an invaluable tool within coaching relationships and can accelerate the speed with which the relationship is established and the client’s outcomes achieved.

It helps clients identify their preferred way of thinking, which goes a long way towards explaining why certain things present challenges for them yet others seem straightforward.

Understanding their Brain Profile, and how they interpret situations, can bring a sense of relief to some clients as they begin to understand and value differences both in themselves and in others.

NBI Brain Profiling can also help the coach build rapport and a deep understanding of where the client is coming from. It will provide the coach with opportunities to explore with the client how their way of thinking has supported or hindered them in achieving their goals and how they may, if they choose to, develop alternative ways of thinking.
 
Sport
 
The time when only the body was trained is gone forever. Unless we train the body and mind in tandem we have no chance of competing successfully at the highest level.

There are so many dynamics at play in any type of team sports. Individual players could be striving to develop and improve his/her game. While the coach is thinking of how to move the whole team forward.

Understanding your NBI brain profile, and that of your teammates, can go a long way to making better decision in key moments, and in seeing the overall big picture. For a coach being able to leverage the players individual strengths can make the difference in getting that win.

The NBI brain profile has been tailored for the following sports: Rugby, Rugby Referee, Football (Soccer), Golf, Tennis, Cricket, Netball.
 
Health
 
“Happy and successful people are those people who find their own strength zones”
 
Do your thinking preferences really have anything to do with your eating habits? To be quite honest – just about every kind of behaviour has something to do with your thinking preferences.

Understanding how you think goes a long way in creating a weight loss programme that works.

The only way you can stick to any weight loss program or exercise plan, is to accept the ball is in your court. That is exactly where it should be – you are responsible for you. Applying techniques and strategies that appeal to your natural thinking preference will ensure the journey is effortless and effective long term.

For example, if you have more right brained thinking preferences you will most likely need to vary your exercise, or try something new every few months. If you are more left brained, it may be important for you to study the medical benefits around your choices so that you clearly understand the facts.

Simply knowing your thinking preferences, and playing to your strengths, goes a long way to incorporating healthy eating and exercise as a part of your lifestyle, and not just something that is thought of before holiday season.

Copyright: Kobus Neethling and Solutions Finding
Created by Jaco Haasbroek
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